I was invited to the VitaMix headquarters in Cleveland, OH to shoot a 60-minute DVD that will be included in their latest VitaMix Turbo Blend Variable Speed blender. This was a huge honor for me, as you all know how much I love my VitaMix. My family had an early model in our kitchen from the 70s, so I’ve used the VitaMix my entire life.
The production was shot in a big stadium kitchen where the production crew and VitaMix employees including chefs, food scientists, marketing, and product development filled the stands. I think we shot about 14 or 16 segments in just 2 days! The owner of VitaMix is vegan, so all the recipes are free of dairy and animal products.
Bob Stefanov, the director, was a joy to work with. We had loads of fun and made sure to laugh a lot.
The wonderful team at VitaMix. I am so eager to watch the videos, haven’t seen them yet, and friends were telling me they watched it at the VitaMix booth at Expo West last weekend up on a big screen TV. We’re planning a big launch at Expo West, so make sure to look for me at the VitaMix booth in March in Anaheim, CA.
The new TurboBlend Variable Speed will be available at natural food stores including Whole Foods Markets. So excited to help launch this new product with VitaMix!!
We launched FoodStuff LA with a big celebration at the Pedal Patch Community offices in downtown LA. Above is founder Jason Boarde and Rebecca McQuigg Rigal who works through GOOD with the Pepsi Refresh Project as the Arts & Culture Ambassador.
My RAWvolution event is on September 19th, where we’ll be harvesting from the PPC local community and rooftop gardens, then preparing a delicious raw food meal. Hope you’ll join me for this fun event.
Christian Page is a locavore, sourcing the finest organic ingredients from our local community. He made all the food happen for this event, including delicious black mission figs, which I ate by the pint! Christian’s Living La Vida Local event is in October.
LA Green Girl Siel was at our event, and it was lovely to finally meet her in person…a fellow Korean American!
I made it to San Diego Tuesday for the launch of Sambazon’s Warrior Up campaign… and to see my new billboard in person. I found it at 30th and Adams, in the Hillcrest area of town, supposedly where all the hipsters hang out. Kato and I screamed and giggled when we first spotted it. What a feeling!
Sambazon is helping to promote organizations that give back to our communities and to the world, and Pedal Patch Community in downtown LA is the non-profit I’m working with. Jason Eugene Boarde is the Director of PPC, and is pictured to the right above at one of the community gardens.
PPC is a community supported social enterprise advocating innovative, community-based solutions to hunger, food insecurity and sustainability. PPC works with at-risk youth and develops edible landscapes and garden communities that focus on positive land use, eco-literacy, food system sustainability, food security matters and community involvement. We’re launching a series of talks and events called Food Stuff LA on August 21st, 2010 designed around a panel of experts providing a healthy dose of wellness, good food, and ardent discussion to raise awareness around healthy sustainable food options and food security and safety issues.
Now, on to the PARTY!…later that evening, we headed to downtown San Diego for the launch and press event. It was in a warehouse with beautiful exposed brick walls. The 11 warrior images were posted on opposing walls, and the space was transformed into a hip art gallery.
I felt so honored to be in a line up with Jack Rose and free surfer celebrity Jon Rose. They both work to make clean drinking water available to those in the world who need it most through their non-profits Rain Catcher and Waves for Water. Currently, they’re traveling into Haiti every other week with ceramic water filters and buckets to set up water filtration systems to save lives. I’m in awe of this father and son team. They both have beautiful spirits, fiery passion and drive, and amazing stories.
To the right is master surfer Rob Machado who’s non-profit, Rob Machado Foundation, funds educational programs to help kids better understand their contribution towards a healthy planet. Programs include community gardens on school grounds.
Hans Rey, the pioneer in trails mountain biking and all time legend, provides bikes for people in developing countries in need of transportation to get to work or school through his non-profit Wheels 4 Life. We’ve had mutual friends in common for a couple years, and it’s always awesome to finally meet in person.
Kassia Meador is a real beauty. Kassia is a pro surfer, Roxy swimsuit model, and is a spokeswoman for Keep a Breast. Keep A Breast is a non-profit organization that exposes young people to methods of prevention, early detection, and support through development of habits that will benefit their long term health and well-being. Kassia and I share the same ideas for preventative care, eating right, and decreasing toxic load on the body.
Jeremy Black is one of the founding brothers of Sambazon.
And, Ryan Black is the other brother. Both are super handsome, smart, sweet, and doing really great things on the planet like making anti-oxidant rich Acai available for us here in the U.S.A. while giving back by creating sustainable projects in the Amazon.
Here’s the man behind the camera, responsible for all the beautiful photos in this campaign…JP Greenwood. He was laying low all evening, and I needed help finding him in the crowd..he’s super talented, and so modest!
And, here’s 2 of the magic makers at Sambazon….Kaia, to the left, and Alana, to the right. They’re the dynamic duo. Kato Banks has been a very good friend for many years from back in my San Francisco days.
This was a hugely successful event and launch of an amazing new campaign, which is no surprise since everything Sambazon does rocks!
My NYC tour kicked off last Monday at Rockefeller Center on the set of LX New York at NBC studios. I chat about the benefits of a raw food diet with hosts Janice Huff and Jane Hanson. You can watch my segment here, though it’s stretched out horizontally and the audio is out of synch. (As soon as I get my own copy of the segment, I’ll repost)
Tuesday evening, I had a food demo, talk, and book signing at Bonobo’s Restaurant. The room was packed with folks eager to learn more about raw food nutrition and recipes. I demonstrated how fast and easy it is to make my Simple Rosemary Oregano Noodle Salad with zucchini, tomato, avocado, and herbs.
Pictured above is Rose Voisk of the World Olympians Association. She was a gymnast in the 1948 London Olympics. She looks great, is vibrant, and strong. A testament for eating well.
Wednesday evening, I was hosted by the lovely Hyacinth Mills of New Life Journeys and her Montclair Raw Food Meetup Group. I demoed my Super Cacao-Coconut Energizer smoothie recipe from page 39 of Ani’s Raw Food Essentials. Hyacinth’s group is full of vibrant folks excited about raw foods. Her husband and 2 boys are handsome as can be, and Hyacinth has a natural glow of beauty. A great spokes model family.
I had randomly bumped into Hyacinth at Port Authority late on Monday night, 2 evenings before our event, as we were both catching our buses back to NJ that night. What’s the chances of that? It’s magic!
Thursday night I was at Organic Avenue for a workshop hosted by Mia Santos Andres. Above are my lovely assistants Sara, Sam, and Lee who helped to prep my recipes and samples, and then helped me set up before my workshop. They all had that glow of inner health and beauty. What angels!
In my workshop, I demoed my Tomato and Tarragon Bisque, page 137, Pad Thai Kelp Noodles, page 227, and Strawberry Kream Pie, page 266 from Ani’s Raw Food Essentials. It was another packed house with great audience participation, questions, and book signing.
Thanks Mia for a great event, and for my goodie bag full of green juice in the cute Organic Avenue bottle, and BlackBird Truffles, handmade by raw model Anthony Andersen. Yum!
Mia is so pretty, I look shiny. Ha haaaa. I can’t wait to get back to NYC before another 6 years passes….
I had the honor of meeting Dr T. Colin Campbell at the Farm Sanctuary Hoe Down last weekend in Watkins Glenn, New York, where we were both invited to speak about vegan lifestyle, health, and diet. He’s pictured above with his wife Karen.
Dr Campbell is the author of the best selling book The China Study. Campbell says about his research in the Philippines “In this project, however, I uncovered a dark secret. Children who ate the highest protein diets were the ones most likely to get liver cancer…” A 20-year research project partnership between Cornell University, Oxford University, and the Chinese Academy of Preventive Medicine found that “People who ate the most animal-based foods got the most chronic disease … People who ate the most plant-based foods were the healthiest and tended to avoid chronic disease. These results could not be ignored,” said Dr. Campbell.
In the Farm Sanctuary ‘People Barn’, I spoke to a full house about the benefits of the raw food diet, why whole and unprocessed foods are important, showed everyone how fast and easy it is to make a healthy Strawberry Kream Pie using just a handful of ingredients, from page 267 of Ani’s Raw Food Essentials, and then passed out pies to taste. Folks thought the pie was delicious. You can’t really go wrong with dates, cashews, almonds, vanilla, and strawberries.
Next, Dr. T. Colin Campbell took the stage, and reinforced many of the same concepts I had presented. He explained why taking supplements doesn’t work, and emphasized the importance of avoiding processed foods like all the junk vegan convenience foods on the market. He explained how protein turns-on cancer cells in the body.
In the USA, we promote high protein diets made up of about 80 percent protein. Most Americans eat around 50 percent protein. However, Dr. T. Colin Campbell advocates a diet of at most 20 percent plant-based protein for optimal health and longevity.
My mom and step dad came to the Farm for the weekend, and left inspired by all the great speakers and information, as did everyone! I can’t wait to visit the Farm Sanctuary again very soon.
Last weekend, I was invited to speak and demo my raw foods at the Farm Sanctuary Hoe Down annual celebration in Watkins Glen, NY. It was a huge honor to be included in the speaker lineup with founder Gene Baur and T. Colin Campbell, author of the China Study. The Hoe Down was one of the best organized events I’ve attended.
Volunteers helped me prepare pies for over 120 people in about 30 minutes just before my presentation. We chose the manual ‘food processor’ style of hand mixing dates with almonds. Good forearm exercise.
Strawberry Kream Pie, from Ani’s Raw Food Essentials. Made with dates, almonds, cashews, vanilla, and strawberries. Simple and delicious.
It’s so much fun to sign books after a raw food demo and talk. I love having this opportunity to connect with other like minded folks in the community.
Later, I got to visit the animals out on the other part of the 200 acre farm. This guy was 3,000 pounds big, what a cutie pie!
Amazing to stand in the pasture with a flock of sheep as the sun was setting. It was so peaceful. Actually, I rested really well on the farm every night.
That evening was the Barn Dance where we line-danced first, then it broke out into a full on night club with a packed dance floor until after 1am. Everyone had tons of energy and was jumping up and down, especially Gene Baur, who was wringing sweat out of his t-shirt! My hair was soaked in sweat too. I noticed no one stunk of body oder, and people’s sweat didn’t gross me out as it usually does. That’s a huge plus for eating clean, vegan, and raw.
I realized this was my 20th year reunion from Cornell, and I hadn’t been back to Ithaca since I graduated in 1990 (except returning briefly for my brother Max’s graduation in 1993). So, it was a double treat to visit Ithaca and Farm Sanctuary. I’m looking forward to the next Hoe Down in California, and visiting New York’s Farm Sanctuary again soon.
My introduction to Sarasota RAWked! Exploring my idea that creating something together with other people in our raw community, rather than going it alone, is more fun, plus makes a bigger splash. We produced and threw down a pumping RAWktail Party, it was the biggest and most successful raw event in Florida to date! Dress code was RAWkstar, of course. A wonderful event and a very warm welcome to Florida and Sarasota.
A RAWstar RAWktail Party isn’t complete without headshots. Is that too cheezy?….
We brought together a fun crowd of local hipsters, movers, and shakers. Raw foods help us feel great, look our best, and fuel up for a long night of celebration. Raw food is also great for recovery, detox, and combating damage after a night of partying too hard and not sleeping enough.
The event was held at the Weller Historic Estate, and it was filled with rich period furniture and wonderful styling details. The host Jeff Weller is below in the white button down and jeans. I was to discover later that Jeff gives great massages!
The Weller Historic Estate was at full capacity with well over 120 attendees, and the energy was contagious.
I demoed 4 recipes, which follow below, while people stood around a 20 foot long table to watch and learn how to make fast, easy, delicious raw food treats. Below is Bryant Meyers, to the right, an ingredient sponsor who’s home is packed full of cutting edge healing therapy machines like an infrared sauna and scalar wave technology. I was skeptical at first, but the scalar waves made me pass out and sleep restfully the following day. Now I’m a believer.
Above is the spread for our Taco Wraps, served in a cabbage leaf. With raw food, it’s easy to have our ‘kitchen’ anywhere, even in the living room.
Lisa Tomasi, in pink, runs the Naples raw food meet up group. She saved the day and was the best assistant I’ve ever had! A testament for raw foods, Lisa drove over 2 hours to come to the event, worked all night, drove home, then came back the next day again. An enegizer bunny and beautiful woman.
The man in black above is Vincent Dessberg, who has a roof top garden on a warehouse in the industrial area of town, called “I Grow My Own Veggies”. He sponsored cabbage, edible flowers, herbs, and strawberries. I harvested from Vincent’s garden just a few hours before the party. It was amazing to see so much food growing on top of an industrial warehouse!
Day 4 of my SF tour was a dream come true. I visited the YouTube Google campus in San Bruno, where Chef Fletcher Starkey and Pastry Chef Jenna served up 6 raw vegan recipes in their campus cafeteria (recipes follow below).
They labeled each of my raw food dishes with my headshot photo, and they tasted delicious! I enjoyed lunch with my beautiful hosts before my talk, from left to right: Cat, Jill, and Cheryl Pon.
My chili recipe with Taco Nut Meat….how cool is this!
2 raw food salads. Folks said they didn’t even realize these recipes were raw! They liked the texture of the wild rice and loved all the flavors and colors.Raw food desserts included my Pineapple Ice Box desserts from Ani’s Raw Food Desserts, chocolate truffles, and a blended cantaloupe with blueberries. Yum, and just what I needed before my talk…cacao!
After a delicious lunch, we made our way over to the “UN Auditorium”. It was indeed tiered, just like at the United Nations, and was wired with video, projection screens, and monitors. All set up and ready to go for netcasting between all the Google campuses!
What an experience to speak in a fully wired room to YouTube and Google employees across all campuses! YouTube is amazing, enabling us to reach a global audience.
In the mid 90s, I was Internet Media Director for Simon and Schuster. I produced a project where video jockeys went around the Mediterranean. They shot video and then overnighted video tapes to me in California. I would sit with my Avid editors and edit together educational clips, then upload onto our websites. Today, this is all instantaneous and accessible to everyone, thanks to YouTube!All campuses were connected for my presentation and food demo. Next we’ll need to find a way to send raw food through the internet, George Jetson’s style!
On Day 3 of my SF book tour, I visited the vibrant Spencer Christian and beautiful Janelle Wang for a return appearance on their afternoon talk show The View from the Bay. Spencer already loves raw vegan foods, and this visit, we may have won Janelle over to our side with my Jap Chae Korean No-Cook Stir Fry Noodles and Berry Kream Tartlets. (The recipes follow below).
It’s always fun to be made up by a professional make up artist. Skye said she’s been working weeks without one day off. A perfect candidate for the raw vegan diet.
Abbeba kicked off this show with her dehydrated crackers and salsa. I like to remind folks raw dishes like guacamole, salsa, gazpacho, and salads are already popular, so raw foods really aren’t that much of a stretch from what we’re already eating.
I met this pretty teen last year on my Ani’s Raw Food Desserts tour. She seems to have grown a foot or more, and has the coolest parents. Her pops brought her to the Ferry Building for my talk on Saturday, and her mom brought her to the TV station. She’s thriving on raw, and is continuing to convert and inspire her friends. What an inspiration.
The 2 recipes I made on air were for my Jap Chae, page 224, and Custard Tartletts, page 267. Jap chae is one of my favorite Korean noodle dishes, and it’s traditionally made with rice noodles. This recipe was inspired by my mother, who pointed out how similar kelp noodles are to rice noodles. Mom helped me figure out how to season my noodles with pretty much the same ingredients as the cooked version.
Place the onion and mushrooms in a large mixing bowl and toss with salt or soy sauce until mixed well. Nama Shoyu is a raw unpasturized soy sauce, and Bragg’s Liquid Aminos is a live food. Another wheat free soy is tamari, if you prefer that. Set aside for at least 15-20 minutes to marinade and soften. Add the carrot and sesame oil. Mix well. Add the noodles and toss to mix well.
On day 2 of my SF book tour I joined Dixie Mahy and Sharon at their combined SF Life and SF Vegetarian Society potluck in the Mission District for a book signing. I demonstrated my recipe for Pad Thai with Kelp Noodles, from page 227 of Ani’s Raw Food Essentials(recipe is below). Dixie, the host, is well into her 70s, and full of fire and good energy. She’s a testament to the vegan lifestyle.
The Mission was my old stomping ground in the early 90s, I lived at Treat Street and 24th Street. I was happy to see that much of the neighborhood seems to have kept its charm over the years.
Three beautiful ladies were excited to recently discover raw foods. Common questions were about weight loss and ingredients like agave. What I answer is to be happy, live in moderation, and have an attitude of gratitude. Stressing out about whether a goji berry has been dried 10 degrees too hot adds stress. We are blessed to have the knowledge we do to make informed decisions when it comes to what we choose to eat. We’re privileged be able to decline food when people are starving in other countries. Keep perspective, and be happy. Happiness is a reflection of our inner health.
This lovely lady told me how her mom had been sent home to die over 40 years prior. Her mom instantly changed her diet to raw vegan, and has been thriving ever since! I believe illnesses comes from the accumulation of garbage in our body. Enjoying more raw vegan food, which are naturally cleansing and detoxifying, helps to decrease our toxic load along with our overall stress, boosts are immune system, and fuels longevity.
Here she is, thriving after 40+ years on raw vegan foods! She made by day by telling me I was going to save the world. That’s a tall order.
A great group of people in SF, where I lived 8 years through the 90s. I miss all my friends and the culture of SF including electronic music, design, fashion, art, and the vibrant community culture. I didn’t get to go dancing this trip, so I’ll need to visit again soon, socially next time, just to hang out and absorb the beauty of SF.